Claims Dashboard

Internal use only - not indexed

Last audit:2025-12-27
Updated by:Claude
Filter:

Statistics

creators_count
8,000+
EU: 8.000+

Total number of active creator profiles on the platform

Source:internal_database
As of:2025-01-27 (339d ago)
Raw value:8,000
SELECT COUNT(*) FROM users WHERE type = 'CREATOR' AND status = 'active'
Active creator profiles. CANONICAL VALUE - replaces old 7,000+ references.
brands_count
100+

Unique companies that have made a payment >$1 (lifetime paying customers)

Source:internal_database
As of:2025-12-27
Raw value:106
SELECT COUNT(DISTINCT company_id) FROM receipts WHERE CAST(REPLACE(amount, '$', '') AS DECIMAL(10,2)) > 1
Lifetime paying customers (excludes $0 invoices/trials). More meaningful than 'active accounts' which includes free/trial.
posts_analyzed
20,000+

Total SocialPosts tracked in the PostMetrics system with engagement data

Source:internal_database
As of:2025-01-27 (339d ago)
Raw value:20,000
SELECT COUNT(*) FROM social_posts WHERE has_metrics = true
Total SocialPosts in PostMetrics system. Use display_rounded for general mentions.
countries
45+

Number of unique countries where creators are located

Source:internal_database
As of:2025-01-27 (339d ago)
Raw value:45
SELECT COUNT(DISTINCT country) FROM users WHERE type = 'CREATOR'
Used on:
Unique countries from creator profiles
markets
25+

Number of active markets with meaningful creator coverage (10+ creators)

Source:internal_database
As of:2025-01-27 (339d ago)
Raw value:25
SELECT COUNT(*) FROM markets WHERE creator_count >= 10
Used on:
Active markets with creator coverage
total_followers
114M+

Sum of all followers across all creator social accounts

Source:internal_database
As of:2025-01-27 (339d ago)
Raw value:114,000,000
SELECT SUM(followers) FROM social_accounts WHERE user.type = 'CREATOR'
Not used anywhere
Total followers across all creators
avg_engagement_rate
4.2%

Average engagement rate across all tracked creator posts

Source:internal_analytics
As of:2025-01-27 (339d ago)
Raw value:4.2
SELECT AVG(engagement_rate) FROM post_metrics
Not used anywhere
Average across all tracked creator posts
campaigns_count
10,000+
EU: 10.000+

Total number of campaigns/boosts created on the platform

Source:unverified
As of:2025-01-27 (339d ago)
Raw value:null
SELECT COUNT(*) FROM boosts
Not used anywhere
NEEDS VERIFICATION - removed from Hero.vue, replaced with posts_analyzed
monthly_growth
150+

Average number of new creator signups per month

Source:internal_estimate
As of:2025-01-27 (339d ago)
Raw value:150
SELECT COUNT(*) FROM users WHERE type = 'CREATOR' AND created_at > NOW() - INTERVAL 30 DAY
Not used anywhere
Average monthly creator signups
collaborations_count
13,624

Collaborations where product was shipped and content was submitted

Source:internal_database
As of:2025-12-27
Raw value:13,624
SELECT COUNT(*) FROM campaign_channels WHERE status IN ('shipped', 'submitted')
Total delivered collaborations (shipped + submitted campaign_channels). CANONICAL VALUE for platform traction.

Product Claims

free_tier
Free forever
Altijd gratis

The basic creator tier will always be free, no time limit

no_follower_minimum
No follower minimum
Geen minimum aantal volgers

Creators can join regardless of their follower count

signup_time
2 minutes to sign up
2 minuten om aan te melden

Average time to complete creator onboarding flow

Case Studies

case_brand_campaign
Placeholder
3,000+
Creators
1,600
UGC Posts
4.6M
Views
Used in Cases.vue - needs verification with actual campaign data

Edit claims at: content/proof/claims.json

See governance rules: prompts/claims_governance.md